Food Color Market – Overview
Food Color is a pigment, dye or substance that imparts color when added to food or beverages. It comes in various forms such as liquid, powder, gel and pastes. Food color is used in commercial food preparation as well as in domestic cooking. It is majorly used to make food appealing for the consumer. Food Color added to food and beverages plays an important role stimulating the color that lost during the processing period it enhances the quality of the products to influence the consumer to purchase the products by visually stimulating their appetite. Besides adding food color also ensures protecting vitamins and flavours affected by sunlight during storage.
Augmented demand from the burgeoning food beverages industry defines the growth landscape of the Food Color market share globally escorting it to the ascended heights.
Acknowledging the kind of traction the market is garnering currently demonstrating the growth prospects worldwide, Market Research Future has recently published a study report giving out the complete market insight up to 2022. This study report indicates that the thriving global Food Color Market will grow up to USD 2.2 Billion by 2022 at 6.58 % of a CAGR during 2017 to 2022.
Clean label trend has evolved beyond ingredients and indicates that the food is made by using natural colors and flavors. The increasing consumer awareness about health wellness and their growing interest to adopt natural color instead of synthetic color, has been supporting the growth of this market. This has attributed to increasing incidence of diseases and rising health-conscious consumers both in developed and developing economies in recent years.
Other trends of the market observed during the analysis include, Clean label, and terms that signify ingredients or foods that are ‘good to be consumed,’ are creating quite a buzz for FB manufacturers. Another trend is gluten-free color solutions (mainly in the U.S. market). While, non-GMO colorants (palm oil-free options) is an emerging trend in Europe.
On the other hand, these food colors synthetic or natural need to meet the desired specifications of the product as stipulated by regulation. There are a set of regulations according to the respective regulatory body for the use of food colors in different foods worldwide. This factor is likely to pose challenges to the market growth.
To get more info: https://www.marketresearchfuture.com/press-release/food-color-industry
Worldwide Food Color Market – Competitive Analysis
Food Color/dyes market appears to be highly competitive and fragmented with the presence of several well-established players having regional and global presence. Innovation, mergers acquisitions, and brand reinforcement remain the key trends for leading players. They strive to develop Food Color designed to reduce the downtime and maintenance with longer life and lower total costs. The market will witness a fierce competition due to the expected extensions in product service and product innovations.
Worldwide Food Color Market – Segments
The Food Color market can be segmented in to 5 key dynamics for the convenience of the report and enhanced understanding
By Type : Comprises Natural Synthetic
By Form : Liquid, Gel, Powder, Paste
By Solubility : Dyes Lakes
By Application: Beverages, Bakery Confectionary, Dairy Products, Meat Products, Savoury Snacks and other.
By Region : North America, Europe, APAC and Rest of the World.
Worldwide Food Color Market – Regional Analysis
European region is forecasted to retain its dominance throughout the review period. However, Asia Pacific region is projected to register highest CAGR over the forecast period. The growth is contributed by the higher level production in countries like Australia and New Zealand. Also, the colored food industry in Asia Pacific region is experiencing a substantial growth over the past few years which in turn positively driving the growth of food color in the Asia Pacific region. Increasing population in developing countries such as China, India coupled with the changing lifestyles of the consumer is anticipated to stimulate the overall food color market in Asia Pacific region during the forecast period.
Industry/ Innovations/ Related News
January 2018 – Sonoma County wine stores (US) declared that expanding the wine color spectrum. Orange and blue wines are making inroads into the international wine market and soon will be available in their stores. For instance - Blue Curacao is a popular liqueur made of dried orange peel and blue food colorings and hails from the Caribbean island of Curacao. Brilliant Blue is the food coloring used in Curacao and such products as ice pops and mouthwash. Recently, food scientists discovered how to extract natural blue color from algae and an Asian plant called butterfly pea flower, the new dye being used in coloring some blue wines.
January 11, 2018 – GNT GmbH (Europe) a global player in the Natural ingredient food color solutions launched coloring foods for savory applications; which is considered to be quite an innovation in the industry. In the view of ongoing trend for clean and clear label products, GNT decided to develop a special range for savory products with ingredients based on many raw materials that the company also used for other applications.
January 04, 2018 – Dunkin’ Donuts (US) a signature confections, announced that it has removed all artificial dyes from its donuts, part of a previously announced plan to remove all artificial coloring from its food and beverage menu by the end of 2018.
