Overview:

The fast food market is gaining huge traction across the globe due to a paradigmatic shift in lifestyle. Urbanization has led to a fast-paced life which now relies more on foods that can be purchased without spending much time. Prepared mostly in large quantities and served as per customer requirement, these fast foods are often a lifeline for the working population. The global fast food market is expecting an unprecedented growth during the forecast period (2018-2023), reveals Market Research Future (MRFR). The published report has its focus on chief drivers with the potential to change the fast food market landscape. These factors are increasing disposable income, changing eating habits, continuous product launches, and key players expanding their market. Furthermore, companies coming up with new products with authentic flavors are luring in more consumers.

However, fast foods do not retain the nutritional value like the regular foods which can go against the predicted fast food market prospect during the forecast period. But companies have already taken note of this and are trying to produce foods with nutrition value intact to steer away from the potential damage.

To get more info: https://www.marketresearchfuture.com/press-release/fast-food-market

Segmentation:

The global fast food market can be segmented by type and service-type.

Based on type, the fast food market can be segmented into burger/sandwich, pizza/pasta, chicken seafood, Asian/Latin American food, others. Among these, burger/sandwich segment can be touted as the potential market leader owing to increasing consumption of burgers among the American population.

Based on the service type, the fast food market can be segmented into eat-in, take away, drive through, home delivery, and others. Among these, the home delivery segment can be seen achieving substantial ground owing to various facilities and ease added by manufacturers, followed by the inclination of consumers towards availing doorstep delivery facility.

Regional Analysis:

The global fast food market is segmented into North America, Europe, Asia-Pacific (APAC), and Rest-of-the-World (RoW).

North America is dominating the fast food market followed by Europe. In North America, the U.S. is holding the largest Fast Food market share due to the prevalence of major key players in the region coupled and a high inclination of working population towards fast foods. A vast range of such foods also increases the variety of preference which can be considered a potential luring factor.

The APAC has a substantial market hold as well. India and China, two emerging countries have shown the immense potential that can take the regional market ahead. The changing market scenario can be attributed to the upheaval in lifestyle. A growing tendency to adopt cross-cultural food can be seen as a market growth influencer.

Competitive Insight:

Some of the key players profiled in the global fast food market are McDonald’s Corporation (U.S.), Burger King Worldwide, Inc. (U.S.), Domino’s Pizza Inc. (U.S.), Yum! Brands Inc. (U.S.), Jack in the Box Inc. (U.S.), Wendy’s International Inc. (U.S.), and Doctor’s Association Inc. (U.S.), and others. Most of these companies rely heavily on merger, acquisition, collaboration, product launches and other methods for a better market prospect.

Burger King, as per the recent round of talks, is planning to acquire Tim Hortons Inc, a coffee and doughnut chain based out of Ontario. This would give Burger King wider operational base.  

Jack in the Box Inc., recently sold Qdoba to Apollo Global Management. This gives the latter the hold of almost 700 owned and franchised restaurants, and in the process, extending the operational facilities significantly.